Bruce Sims has been teaching the game of golf to students of all ages and levels for over 25 years. He is a Class A Master Certified Teaching Professional. Known in the golfing community for his innovative teaching techniques which break down the complex aspects of the golf swing into easy to learn steps. With his simple techniques, Bruce’s students quickly grasp the skills of the game. Bruce recognizes the uniqueness of each student’s personal style. His golf lessons focus on evaluating your swing using the latest video techniques, assessing where improvements can be made and ultimately bringing you to a new level of skill with your game. His coaching philosophy is based on knowing you cannot standardize the golf swing as it’s important to develop the swing based on your capabilities and after determining the most efficient way for you to swing the club.
Jeff Kennedy, a top 100 teacher with USGTF (United States Golf Teachers Federation), has been a golfer since the age of five when he began playing at the Texaco Country Club in Pasadena, Texas. Jeff became interested in playing competitive golf at the age of thirteen, playing in junior golf tournaments in the Houston area. In high school, he played on the golf team at Sam Rayburn High School. He continued competing at the college level as a member of the Texas A&I University golf team. After retiring from the U.S. Army at the rank of Lieutenant Colonel in 2001, Jeff began teaching golf at the Austin Junior Academy. Jeff has spent a lifetime playing golf and now enjoys teaching others the fundamentals of the game. Jeff is able to provide comprehensive, professional golf instruction that is easily understandable to golfers of all abilities and skill levels.
Russ developed his desire to teach while playing golf at Wichita State University, and that’s where his passion to build golf swings started when he gave his first lesson at 19. He prides himself on keeping things as simple as possible to allow his players to play golf as athletes and keeps their mind free from clutter. Russ can efficiently assemble a golf swing from rank beginners to the games top touring professionals. Russ has a passion and desire to help make his students the best player they can be and considers himself an athlete that plays golf and has a deep love for teaching the game. He teaches from the point of view of a player that has competed professionally before and after the age of 50. Russ says his philosophy of the golf swing has been developed with over 25 years of experience and still starts with fundamentals and fitting swing mechanics to each individual players natural instincts and body type. He believes there isn’t one way to swing the golf club for everyone and has shown an innate ability to match a swing to an individual. He uses the latest technology to produce the best results possible. The Bruce Sims Jr. Golf Academy at Twin Creeks Course has all the latest technology available to make each individual the best player they can be.
Originally from Chicago, I spent one winter in Dallas in 1993 and never went back. Played professional on the mini-tours for 3 years followed by 25 years of teaching/fitting/golf professional experience in the DFW area. I have been fortunate to train/work with Hank Haney, D.A. Weibring and Scott Robbins Golf Schools. I became a Class “A” member of the PGA of America in 2012. My teaching/fitting philosophy is simple: start with good fundamentals then match the student with the club, swing plane and ball flight that fits them. I try to have fun along the way. A successful lesson is one in which the student improves their golf game and leaves with a smile on there face! Certifications: PGA Certified Professional Master Club Fitter Callaway Fitting Certified Taylor Made Certified Titleist Certified KBS Shaft Certified 3 Fun Facts: l love spending time with my family(wife: Day, son: AJ, dog: Peanut-lab/pit mix). I enjoy spending time outdoors camping, gardening, traveling. I am very handy around the house and enjoy working on cars.
CJ’s golf career started when he was nine years old. CJ played collegiate golf at the University of North Texas. CJ won several tournaments, including the prestigious Central Texas Amateur by nine shots, and qualified for the U.S. Amateur ni 1998. CJ was a certified instructor for David Leadbetter and taught at the prestigious Junior Academy ni Bradenton, Florida. CJ then became a Master Instructor for Jim McLean and opened the Jim McLean Junior Academy in Ft. Worth, Texas. CJ has also been the Director of Instruction at several other courses, including TPC Craig Ranch, for ten years. CJ has been teaching golf for over 22 years and was voted Top 20 instructors ni Texas. He has taught winners on the PGA Tour, Korn Ferry, and LPGA Tour, including the 2015 U.S. Women’s Open champion. His list of students includes the USGA Four-ball champion and Runner-Up in the Pub links. While running the Performax Golf Academy, 100% of his junior academy students received college golf scholarships, including the Men’s and Women’s NCAA Freshman of the Year award.
Our coaches are experienced PGA golf professionals, who are dedicated to helping you get into the swing of things.
Contact Bruce Sims
(214) 475-5168
bsims@pga.com
The Golf Club at Twin Creeks
501 Twin Creeks Drive
Allen, TX 75013